Purchase journeys of 3 deal-seeking shoppers – Think with Google
Source: Purchase journeys of 3 deal-seeking shoppers – Think with Google Inside the purchase journey of 3 deal-seeking shopper New research from Google shows how intent is redefining the marketing funnel.1 People are narrowing and broadening their consideration set in unique and unpredictable moments. We’re finding this behavior in all shopper types, particularly the deal seeker. For a closer look, …
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